My connection with Snickers goes back quite a lengthy way. As a student in the first year at college in England, I supplied to stroll every work after lunch v my room-mate up the High to a small kiosk set among the shops a few paces under from the Cornmarket. There to be a cheerful, rather saintly old lady in there, pinkly powdered and also with one immaculate small wig, she eyes amplified by a pair of Edna Everidge-ish glasses. And also from her we would certainly each buy a Marathon bar and stroll earlier down the High come drink Nescafé in ours rooms in college.

You are watching: How many ounces is a snickers bar

That to be after I broke off through Toffee Crisp, which i took up with after break up with Crunchie bars, which had actually displaced my first, childish infatuation, the Milky Bar. This to be a basic progression in sophistication. The Milky Bar was “white chocolate”, which method basically the fatty components plus sugar. The Crunchie had actually a gold center that honeycomb sugar. (My chemistry teacher in ~ school showed us just how to make this in the lab: melt some sugar, include sodium bicarbonate and — hey presto! — the entirety thing would froth increase explosively and also then cool right into a hard honeycombed structure). The Crunchie included the solid parts of real cacao to the mix of fat and also sugar. Toffee Crisp — and I must say I have actually some regrets about ending this relationship — was essentially Rice Krispie treats v a coat of chocolate, representing a an initial foray past sugar and also fat. The Marathon bar took me one action further, into the human being of peanuts. Also, the TV advertisements were flavored through a touch the dry, adult humor, usually reflecting some would-be sportif nerd to run tirelessly through the woods under the stimulus of Peanut Power!

And so i was pleased to find, when I arrived on these shores, the they had actually Marathon bars in the U.S., only they were referred to as Snickers. Silly name, really, conjuring up photos of schoolkids informing smutty jokes together they stealing a smoke behind the bike shed, yet who cares? A climbed by any other, etc.

As I became relatively more prosperous in my 40s, I began to to buy Snickers by the box. In the 1990s, you might buy a carton that 48 Snickers bars indigenous Smart and also Final Iris for around $16, or 33 cent a bar. This was about half the price you will do pay retail. Yet another example the how, in another demonstration of the world’s basic injustice, the (relatively) rich can actually buy things cheaper 보다 the poor. Sadly, as time wore on, the price of the box increased about 3% a year until by so late last year you’d be paying around $25, or a little over 50 cent a bar. (Or, if you to be an idiot, you might pay $37.50 a carton with shipping in ~ Amazon). This probably has actually something to carry out with the price of cocoa and sugar:


There is worse news, still, however, than the inflation. As I discovered about Christmas last year, Smart and also Final (they dropped the Iris fairly a if ago) no longer sells the box of 48 Snickers bars. They have replaced it through a crate of 24 Snickers 2 To walk bars. In ~ $25 the box, or close to $1 every bar. Ns indignantly refuse to buy at what looked like a doubling in price. I thought possibly they were simply out the inventory and also that once I came ago next time the ancien régime would be restored. Alas, not, and also so i relented and bought a box of 2 To Go.

Then I uncovered out that the 2 To go package actually consists of two Snickers bars, for this reason the actual number of bars is the same. Top top the confront of it, you still obtain 48 bars for about $25. Relief!

Short-lived. The 2 To walk bars room not favor the old Snickers bars. Lock are much shorter and stouter, being almost square in cross section. Therefore what? Well, strange as it may seem, this actually renders them taste different. No as good, despite it’s tough to define exactly why. It take it me a while, and also some math, however I think I’ve identified why a different shape renders the same ingredients taste different.


Of course, there might be some rounding errors affiliated here given that the grams space quoted there is no decimals but it seems that the ratio of sugar to fat has changed slightly due to the fact that of the shape, from 68:32 come 71:29 — probably sufficient to account because that the change in taste experience?

A subsidiary bummer, though, is in the cost. The old Snickers weighs 2.07 ounces, the brand-new one 1.65. In cents per ounce, this adjust in packaging represents a price boost of 26%.

It reminds me of my troubled partnership with ice cream. I take place to like the fabricated vanilla kind marketed under part generic name (I forget what) in ~ Vons. The cost is around $6 a vat. A couple of years ago, a vat was 5 quarts, however then they downsized it to a gallon — an reliable 25% increase in price.

While researching the price of chocolate, ns came throughout another instance from back in the old country which also raised substantial ire amongst my compatriots. Under the guise of transforming the form of its segments (from rectangular to sort of oval, yes, really by cutting turn off the corners), Cadbury a couple of months ago slimmed down their dairy products Milk bar native 49g to 45g, effectively raising the unit price by 9%. When the firm blames this top top commodity and transport costs, truculent Brits have complained that their intelligence is being insulted by the new Yank owner of Cadbury’s (viz., Kraft, Inc.), who room thereby destroying the venerable british brand (established by 2 Quaker brother in 1824, by appointment to HM The Queen since 1854).

Back in the U.S., Mars Incorporated, manufacturers of the Snickers bar (and the 3rd largest private firm in the U.S., according to Forbes, ~ Cargill and also Brawny), have been much much more savvy in pushing through their 26% price increase. The pretext in this situation is the company’s public-spirited attitude towards health and obesity. In a 2009 commitment with Partnership because that a healthy America, a non-profit who Honorary Chairperson is Michelle Obama, Mars carried out to put a 250-calorie lid on its confectionery products. Hence, 2 to Go. Not only that, but they have had to minimize the old Snickers bar indigenous 280 to 250 calories. What are the odds castle repriced downwards to store the price per ounce even?

Relationships are constructed on trust. I have to tell you, Snickers, the status of ours 40-year relationship hangs in the balance.

See more: Whats Disability Rating For Rotator Cuff Repair, Rotator Cuff Injury And Filing For Disability

Carl Hegelman is a nom de guerre. Photo: Phillie Casablanca

Support The Billfold

The Billfold proceeds to exist many thanks to assistance from our readers. Assist us continue to execute our work-related by making a monthly pledge ~ above Patreon or a one-time-only contribution through PayPal.